I would describe my approach as a growth hacker in digital marketing and communications. But what does that really mean? Allow me to explain. With my extensive experience, I excel at quickly analyzing a company's marketing and communication status. I then implement swift solutions to drive growth.

For instance, with Rabobank.be and Fortuneo.be, I made quick adjustments to their online platforms, streamlined the customer journey, updated content, and integrated some AdWords promotions. The result? We generated leads that had an immediate positive impact on the P&L.

In the case of Credit Mutuel, I achieved significant by reducing the time to market from two months to three weeks by establishing clear SLAs between compliance, product development, and marketing.

With 30 years of experience in the financial sector and beyond, I assure you of quality and expertise. As a senior marketing and communication specialist, I’m also available for short-term projects, interim roles, crisis management, or company restructuring.

If you're interested in my marketing insights and want to support a good cause, check out my eBooks. Want to learn more? Feel free to contact me!